At The
Campaign for Tobacco-Free Kids site, you will get an understanding of the most important issues,
which concern the present struggle between government and the
tobacco industry. These include your
State's current use of the $240 billion settlement with Big Tobacco,
a report on the new global treaty on tobacco control, now signed
by over 170 nations and ratified by 55. You'll also see samples
of recent Kool and Camel ads with DJ's, hiphop artists, and youth
partying on the cigarette package, and a report on cigarettes
with candy flavorings, like Kuaii Kolada, Twista Lime, Warm Winter
Toffee and Mocha Mint. As of May, 2005, seven States are suing
to stop the ad campaigns for these brands, claiming they are targeting
youth.
At
this site, you can also write
your member of Congress. Another site to easily lobby lawmakers
for smoking bans is www.Smokefree.net.
With a just couple of mouse clicks, children and adults alike
can send an automated email to key State legislators, and become
citizen advocates for local laws banning tobacco. Our favorite
part is, legislators will hear the voices of children equally
with those of adults. (See Smokescreen Activist Network below.)
Researching a specific
issue, news article or school paper? It's easy to search the tobacco news database!
At www.Tobacco.org,
you can easily research any tobacco question or issue. Their news
database contains daily summaries of every news article concerning
tobacco, taken from four US newspapers: USA Today, the Wall Street
Journal, the Washington Post and the New York Times. Their database
goes back several years, and now contains over 100,000 news articles
about tobacco issues. It is very easy to search.
To research a subject which interests you, go to Tobacco.org's
home page. Then type in keywords in the search box appropriate
to your search. Every news article containing those keywords will
come up in the results.
It's a simple, useful and powerful research tool. The tobacco
Daily News is presently produced by Gene Borio and his team, and
was financed through a grant from Washington DC's American Legacy
Foundation, the national Foundation created with funds from the
settlement of the States' lawsuits against the tobacco industry.
Search at www.Tobacco.org and
you are likely to quickly find the answer to your specific question.
Get a free
subscription to the Daily Tobacco News
Just
go to www.tobacco.org. Click
on the Subscribe tab near the top of the page. Next, choose whether
you want Daily News, Weekly News, or Breaking News. This means
you can have the day's news about tobacco emailed to you daily,
once a week, or several times a day, should you choose Breaking
News. Next,
choose the topics you want.
To
avoid being deluged, we reccomend selecting only the Daily Top
Stories (4 - 10 stories emailed per day).
However,
you can still add in local tobacco news from your State. If you
prefer, you can subscribe to the daily news by specific topic
-- such as addiction, cessation, secondhand smoke, teen smoking,
or the tobacco lawsuits.
Again,
if you're just interested in tobacco issues in general, we reccommend
starting by subscribing to only the major Daily News stories.
International
News
Follow
the steps above, and just check off the countries you want news
from. There are 224 nations for which Tobacco.org offers news
stories -- breaking, daily, weekly.
A
bestselling new EDUCATIONAL VIDEO
for grades 7 - 12
Students,
this video for schools can help prevent other students
from starting to smoke. We encourage you to drop by The
Truth About Tobacco page, then print it out, and hand
it to your health teacher -- and perhaps he or she will
order the video.
This
bestselling new video helps persuade and empower
youth to stay tobacco free.
It
also motivates students to make more responsible
choices about drugs and alcohol.
One
health teacher especially liked "the excellent
real-life examples of how to say no
to friends who smoke, drink or use drugs."
In
the video, motivational speaker Patrick Reynolds counsels,
"Life brings all of us difficult moments and obstacles
-- and when these moments come, don't escape by using
tobacco, drugs, alcohol, food or even music.
"Instead,
stay with your uncomfortable feelings, and begin to solve
the problem. Don't isolate and do this alone. Talk about it to your parents, a trusted teacher, or the school
counselor. It's by talking about our difficulties to another
person that we resolve them. Life gets tough at times,
but you can do it!"
The Truth About Tobacco uses satirical
posters to make fun of tobacco ads, and then opens
students' eyes to how tobacco advertising manipulates
many teens.
It
warns about the power of nicotine addiction, and
is critical of movie stars who make smoking look
cool on screen.
Health
teachers and School District officials have high praise
for the new video. "Motivating, educational and
informative, with powerful images!" "A must
for all teens!" "Completely captivated our
6th, 7th and 8th graders." "The kids were
spellbound."
"The
Truth About Tobacco is a powerful mix
of great TV spots, live talk, photos, film clips and
excellent graphics," said Linda Currier, a Safe
and Drug Free Schools official in Fort Worth, Texas.
"This video was so effective, we're buying one
for every school in our district. It will be an important
part of our new tobacco education campaign. It should
be in every middle and high school library."
www.smokefree.net provides an easy way for you to fight back in the most effective
way known -- speaking up to lawmakers. Two or three mouse clicks
on their E-Z letters page sends an e-mail in your name to lobby
U.S. lawmakers on the most pressing tobacco issues of the moment.
Simply click on the issue you care about most, and you'll instantly
get a draft of a suggested text (which you can easily modify).
Click again and it goes off to exactly the right lawmaker -- because
when you first register (this is optional), you type in your zip
code. This automatically routes all your future e-mail to your
own Congressperson or Senator. This site even tackles current
local issues in your city or State.
The Gilded Leaf Triumph, Tragedy, and Tobacco
Three Generations of the R. J. Reynolds Family and Fortune
by Patrick Reynolds and Tom Shachtman
The Gilded Leaf is the riveting, dramatic saga of the R. J. Reynolds tobacco family, one of America’s richest and most intensely private clans. R.J. was the original founder of the company that became part of RJR Nabisco, which in 1988 was involved in the largest business takeover in history. Spanning three generations, the Reynolds’s story moves from the triumphs of founder and corporate genius R. J. to the dissipation, scandal, and tragedy that plagued his children and grandchildren. There is a redemptive close, with grandson Patrick Reynolds founding Smokefree America and becoming a leading anti-smoking advocate.
The Gilded Leaf presents, for the first time, a complete account of the family who captured, spent and redeemed the American dream.
Another
great research resource is the University of California San Francisco's
Galen II Knowledge Management Library. The following link takes
you to a list of scholarly (but easy to comprehend) research on
numerous tobacco issues, including the effect of the tobacco industry's
campaign contributions on politicians in several States. This
is a most impressive and valuable research resource.
Our FAQs page quickly answers
most of the questions we recieve, like --
Your
idea for a TV ad
Smoke from a neighbor's apartment
Which States have the $ for tobacco prevention programs
Where to get posters and promotional items
Volunteering time, donations -- and volunteer speakers
Q’s from students in grades 6-12
How to research your specific tobacco Q’s
Subscribing to the Daily Tobacco News
Our educational video and live talks
Quitting smoking
Joe Chemo gets laughs!
Download
this photo or send for a poster.
Download a large file
of this image of Joe, and other cool art, from our sister site
for youth, Notobacco.org.
You'll
find the Joe Chemo image on our Cool
Photos page. The Vancouver-based magazine ADBUSTERS created
several hilarious and insightful ads satirizing tobacco advertising.
Visit The Media Foundation to see more of their truly ingenious and cutting spoof ads, and
to explore the anti-consumerist philosophy which created them.
To
order a full size Joe Chemo poster or postcards of their ads,
call them directly at (800) 663-1243. Prices are reasonable
-- and do ask about an ADBUSTERS magazine subscription. To hear
Joe's last words, click here.
In BADvertising Country,
artist Bonnie Vierthaler counters the seduction of tobacco ads
by doctoring them up to make them honest. By juxtaposing
silly, gross and disgusting images on top of tobacco ads, she
jolts people into realizing how tobacco ad imagery is concealing
the truth, and manipulating young people into tobacco addiction.
Best of all, at this site
you can learn How to BADvertise yourself, using scissors and glue
or computer and mouse.
Click
here for a high resolution file of the Crush Proof Box. It
will take 2 to 4 minutes to download on a 56 K modem.
This
program is sponsored by the American Lung Association®.
T.A.T.U. is growing fast, and is currently implemented
at Lung Associations in 37 States. The program employs
peer-teaching, to teach young people about tobacco use
and become advocates for tobacco-free communities. Peer
involvement and communication are based on face-to-face
interactions and planned activities. These activities
stimulate active participation, learning and role-playing,
and this provides real world, age-appropriate experiences
for teens. Several studies have indicated the effectiveness
of this approach.
Smoking in
Movies and TV
In
the 1990's, there was a big upsurge in the amount of smoking
in movies and TV. Characters in 90's movies were much more likely
to smoke than a person in real life. In this way, movies misled
many teens into thinking that smoking was more popular than
it really was. Even worse, many stars made smoking look cool
to young people, including children attending films.
At Tobaccofree.org we do not advocate censorship of the movies.
Let's instead deliver a dose of healthy shame to the stars who
smoke in films, and make it look cool to our kids. Which stars
have been smoking most in films? John Travolta smoked in nearly
every film he made in the 1990's. Julia Roberts smoked in several
of hers. So did Winona Ryder, Ethan Hawke, Gwenneth Paltrow,
and many others.
Young people look up to stars and copy them. It's difficult
to measure the negative effect these actors have had on younger
children. Stars have a responsibility to not lead our kids in
a bad direction. Shame on you folks!
We
uncovered this photo of an old
ad for Lark cigarettes with Pierce Brosnan, who
is now an anti-smoking role model. This Lark ad was
seen in Japan. But Brosnan saw the error of his ways,
and has since shown tremendous leadership in the Hollywood
community, when he vowed he would smoke no more as James
Bond. His dramatic turnabout set a good example for
other stars, and for youth who see him as James Bond.
Charlie
Sheen's ad for Parliament ran in Japan. Mr. Sheen set
a bad example for Japanese youth who look up to him.
Just a few years ago, some producers would take large payments
from the tobacco companies to place cigarette brands in films.
The producers of the James Bond film License to Kill took a $350,000 payment to have James Bond smoke Larks in the
movie and James Bond is a role model for young boys.
In Superman II, woman reporter Lois Lane, who is a
nonsmoker in the comics, chain-smoked Marlboros, and the Marlboro
brand name appeared some 40 times in the film. Tobacco giant
Phillip Morris paid a mere $40,000 to the producers for this
cunning promotion. Of course, Lois Lane is a role model for
young girls.
Sylvester Stallone took a $500,000 payment from one tobacco
company to smoke their brand in three of his films. Phillip
Morris even placed its products in, astoundingly, Who Framed
Roger Rabbit? and The Muppet Movie.
Hollywood swears that it has stopped placing cigarette brands
in films but we know of one instance in which a tobacco
company helped finance a film, and then put its products prominently
in it. U.S. Tobacco, which makes most of the chewing tobacco,
had a movie production division which made a movie, Pure
Country, in which handsome, good-old-boy cowboys chew.
Fortunately, it bombed, to the relief of anti-smoking advocates.
There have been more recent reports of cigar companies paying
to promote cigars in films. Movie stars have done a great deal
to help popularize cigars, such as Will Smith and Jeff Goldblum
in Independence Day. Arnold Schwartzenegger, Bruce Willis,
Demi Moore, and Pierce Brosnan, all appeared on the cover of Cigar Aficionado magazine. These stars' use of cigars
makes a powerful statement which is not lost on teens as they
browse through the nation's magazine racks. Cigars cause mouth
and throat cancer, as well as poisoning the air with extra-strong
second hand smoke.
This excellent group is devoted
to the problem of smoking in movies. They have done some very credible, major studies which prove that smoking in films really does help influence young people to begin smoking.
The group was launched in March, 2001, and it has successfully created widespread awareness within the Hollywood community that smoking by stars does have a negative effect on young moviegoers. It was funded by a $12 million initial grant from the Robert Wood
Johnson Foundation, at the suggestion of anti-smoking activist Stan Glantz of UCSF. The group's web url is http://www.smokefreemovies.ucsf.edu/
If you just want to find out how much smoking there is in a particular
film, whether current releases or past, go to www.screenit.com.
They also rate films for violence, language, and more. The well-known
movie critic Roger Ebert named ScreenIt as one of the Top Five
Most Useful Movie Sites on the Internet. You can actually go to
a review of any film at the site and check out the smoking rating
for that movie.
INTERNATIONAL TOBACCO CONTROL
In 2007, Michael R. Bloomberg, philanthropist and Mayor of New York City, launched a $125 million initiative to combat tobacco use in low and middle-income countries, where more than two-thirds of the world's smokers live.
As part of this, the Campaign for Tobacco-Free Kids in Wahsington DC has established an International Resource Center to support governments and non-governmental organizations around the world in promoting, adopting, and implementing new government policies to regulate smoking and the tobacco industry.
The Grants section of the group's web site includes information about how to apply for a grant.
Also as part of this initiative, the International Union Against Tuberculosis and Lung Disease has joined the Campaign for Tobacco-Free Kids to provide grants to governments and non-governmental organizations in low and middle-income countries to accelerate progress in tobacco control.
International Resource Center
1400 I Street, NW Suite 1200
Washington, DC 20005
+1 (202)296-5469
more
INTERNATIONAL
TOBACCO CONTROL
GLOBALink is the International Tobacco-Control Network. Operated by the International Union Against Cancer,
Globalink relays information and discussions on international
tobacco-control developments, including news articles, analysis,
updates on U.S. developments, and reports from tobacco control
advocates around the world. More information is available from http://www.globalink.org/globdemo/.
www.Tobacco.org offers a great free email subscription to the Daily Tobacco News
from 224 nations. You may select among them, and get the news
daily or weekly, from only the nations you choose. See the Tobacco.org instructions, close to the top of this page.
Sadly,
as of November 2002, the Bush Administration is continuing to
thwart a new global treaty to limit tobacco advertising. This article tells the story, which says, "'The future of Philip Morris
lies in the developing world,' said Ross Hammond, an activist
affiliated with the Campaign for Tobacco Free Kids... More importantly,
the company has showered Republican politicians with money to
get its point across. According to public records, Philip Morris
contributed $2.7 million to Republican causes in the most recent
election cycle, compared with a risk-hedging $538,000 handed to
the Democrats. Since 1989, the company has lavished no less than
$14.3 million on its Republican friends, making it one of the
the party's largest donors. " Click
here for the full story.
Another good resource is Robert Weissman's mailing list. To subscribe,
send an e-mail message to listproc@essential.org with the following all in one line: subscribe intl-tobacco <your
name> Put this line in both the subject and in the text of
your e-mail message. You may also e-mail, write or telephone the
following to receive it: ASH, 6 Fitzhardinge Street, London W1H
9PL UK Tel: 0171-224 0743 Fax: 0171-224 0471
(Ask your long distance carrier's operator for the new London
area codes, as they recently changed.)
www.prevention.ch is overseen by Jean Charles Rielle, a leading Swiss tobaccofree
activist. Mostly in French, the site offers links to top international
tobacco control resources.
Courtesy of The American
Cancer Society
Chewing Tobacco
The
best website on chewing tobacco is The
Patchproject -- check it out. It includes terrific quitting
tips and plenty of truly horrendous photos of disease caused by
dip. At this site we also include an eye-opening section on chewing
tobacco, on our Message to Youth page.
There we reveal that the tobacco industry pays convenience
stores and supermarkets up to $100 per month per display, sometimes
more, to place those displays on or behind countertops (according
to State law) --whether or not the products are actually selling.
These tobacco displays make tobacco look like a normal American
product, and when they were first introduced, they deceived many
teens into believing chewing tobacco was more popular than it
really was. These displays are often placed rignt alongside the
candy, which catches the eyes of children. Finally, these tobacco
displays often face away from the cashier, where they are easy
for kids to shoplift -- and all the tobacco industry has to do
is wait until our teens become addicted.
SEAN
MARSEE'S SAD STORY What dip tobacco can do
Sean Marsee at age 17
At age 19,
just prior to his death
Photos
courtesy of The American Cancer Society and the Marsee family
At our Message to Youth page, we also
tell the moving story of Sean Marsee, a high school athlete who
had won 28 medals in track competitions. He chewed tobacco and,
with his athletic prowess and excellent health, never thought
he would get cancer. But he did. He then endured three operations,
which first removed his tongue, and finally much of his jaw and
many of his neck muscles. Sean died at age 19, sad and disfigured,
and in unspeakable pain. These photos are his legacy and his gift
to those who are experimenting with, or already addicted to, these
deadly products. A USA
Today column wrote of our presentation of Sean's story, "This
was probably the most effective argument I found online."
For Sean's story, see our Message to Youth page.
THE
BRIAN CURTIS STORY
Bryan Curtis, age 33, of St Petersberg,Florida,
holds his son Bryan Jr., 2, in this March 29, 1999 photo. The
photo below was taken just two months later. [Photo: Curtis Family]
June 3, 1999 -- the day of Bryan's death. Bryan's
wife Bobbie and son Bryan
are at his side. Brian holds the top photo in his hands.
[St Petersberg Times photo: V. Jane Windsor]
Here at our site, check out our insightful Quitting
Tips and also our Quitlinks page.
Unlike many programs, we also prepare quitters for the period
to follow, one to twelve months after quitting -- when the urge
to smoke has largely died down. This is the time when most smokers
light up again and get re-addicted. We think it's vital to read up about this on our Quitting Tips page; scroll down to
the headline in large type, Phase 2. This information will truly
help empower you to stay tobaccofree for good this time.
Also at our Quitting Tips page, you'll
learn the classic, Boilerplate Points found in the best quit smoking programs, and you'll read about
and see links to several of the best, proven smoking cessation
programs.
You may think you don't need a program, but a recent CDC study
shows that 95% of quitters who stop smoking without using any program are smoking again within one year.
Another recent study comparing the
patch and Zyban notes that after one year, users of the nicotine
patch have a 15% success rate, and users of the anti-depressant
Zyban (by prescription) have double the success rate -- 30%. In
a separate study, one doctor used both the patch and Zyban simultaneously,
and claimed a better than 35% success rate.
Even with Zyban, users still have a 70% failure rate -- so this
is not simply a matter of taking a magic pill or wearing a patch.
There are several very important boilerplate
points for quitters to know about.
Here's a thought about using a program: the fact is, people who
succeed best at life tend to get help. For example, a successful
businessperson gets lots of help -- a lawyer to write the contracts,
an ad agency to handle the advertising, an accountant to do the
accounting, and so on. So people who succeed in reaching their
goals get help, and plenty of it. Yes, real men do ask directions!
And good students ask questions, too.
So check out our Quitting Tips and learn a little more about the
basics of quitting. We also point you to several excellent programs
out there, with no benefit to our group. Our Quitting
Tips will be an invaluable tool, empowering you and helping
you learn a bit more, so you will stop successfully this time.
Free Live Phone
Support
Whether you are ready to quit or just
thinking about it, call
1-800-QUIT NOW for free support with a trained counselor. When you call, a friendly staff person will offer
a choice of free services, including mailed self-help literature, a
referral list of other programs in your community, and one-one-counseling
over the phone.
Another quit line is the the National Cancer Institute's Smoking Quitline, 1-877-44U-Quit,
which also offers proactive counseling by trained personnel.
Make Your Own Plan at
BecomeAnEX.org
"Re-learn life without cigarettes." That's the motto of a new bilingual website championed by former US Surgeon General Koop in 2008 that aims to help smokers kick the habit for good. At BecomeAnEX.org, smokers can create free, personalized quit plans while tracking the "triggers" that lead them to light up (i.e., stress, alcohol, parties, or a "jerk-face" boss). And when those cravings start to mount, a live virtual support group will be there to help.
12 Reasons to Quit
This December, 2008 US News and World Report article begins, "Never mind cancer or heart disease for a moment. Here are some nonobvious reasons to snub cigarettes."
Boilerplate Points for Quitting
It's
not enough simply to use a product. Counseling, and as well as
utilizing the classic, boilerplate points for
quitting, are critical to succeeding. Our Quitting
Tips page includes a useful guide to these critically important boilerplate
points. These will empower you with valuable techniques,
and will also strengthen your motivation and resolve.
cool youth sites
Gottaquit.com
is the coolest site by far
for helping teens quit.
Check it out!
thetruth.com exposes
the truth about tobacco, so you can have all of the information
necessary to make up your mind for yourself. This site gets
up to 200,000 visitors per month. Sponsored by the $1.45
billion Washington DC American Legacy Foundation, formed
in 1998 as part of the settlement of the States' lawsuits
against Big Tobacco. Cool site!
If you are angry about tobacco use, here is great way
to make your feelings heard. This site has way cool graphics
and design, and at the What Can I Do link, you can make
a difference in a few seconds.
Follow the stories of four
young people as they try to kick their habit in "Quit
4 Life," a unique interactive site that offers important
advice for those trying to quit smoking. This is a very
cool site, in the extreme.
http://www.questionit.com
The
opening animated page says it all -- YOU are a target. But your mind is a weapon. "Question It"
provides tips to help smokers win their personal battle against
tobacco. Their Kickin' Tips are
truly excellent.
Brace
yourself, and then check out this incredibly moving photo of a 34 year old
man dying from smoking-caused lung cancer, posted at this
excellent site. In this powerful photo, published in the St Petersberg
(Florida) Times, Brian Lee Curtis is gravely ill. His wife cries
during her bedside vigil, as she holds their young son in her
arms. WhyQuit.com is a great
site, full of reasons to avoid starting to smoke.
More FAQs
What can I do
if someone I love smokes?
The
best way to ask loved ones to quit will be found on this site's Message to Youth page, a little more
than half way down the page, under the title in red, What Can
I Do If My Parents Smoke? We strongly suggest that you not nag
loved ones every day, or even every month, to stop. Ask them gently
and briefly, no more than three or four times a year.
However, you may speak up as often as you like about second hand
smoke.
Nagging a loved one about their addiction will probably make them
angry, and further entrench them in their habit, as a way of expressing
their anger (if a foolish way!) Remember, when you're angry, speak
up about it, instead of hurting yourself out of your anger.
Second hand smoke poisons you, and that is your business. In conclusion,
there's an important difference between nagging someone about
their smoking habit, and speaking up about air that harms you.
Ask smokers in your home to take it outdoors, no matter what!
What can parents
can do
to motivate their kids not to start?
In
our Message to Youth, a little more
than halfway down the page, look for a section titled, What Parents
Can Do. It offers great advice to parents on how to more effectively
motivate children and teens to stay smokefree.
How do I ask
a parent or friend
not to smoke?
You'll
find a very specific answer to this on our Message
to Youth page. It's very near the top of the page; look for
a title in red that says, If Cigarette Ads Told the Truth About
Smoking. Right under the Utter FOOL poster is the answer.
This info is useful for more than saying no to tobacco. You can
use this formula for just about anything you wish to say no to.
Check it out!
DOC (Doctors
Ought to Care) is a national organization of doctors with 139 chapters
nationwide. Their archive of tobacco related articles, old
cigarette ads from every decade, and more is a phenomenon.
One of their methods to to attack the tobacco industry using
humor -- and some of their ads satirizing tobacco use are
hilarious. Their Internet address is http://www.bcm.tmc.edu/doc.
THE
FOUNDATION FOR A SMOKEFREE AMERICA was founded in 1989 by Patrick Reynolds, the tobacco-free advocate
and grandson of RJ Reynolds. Its mission is to educate people
of all ages about smoking and tobacco use. Goals include establishing
in-house programs to fight smoking at the local, regional and
national levels; educating children through smoking prevention
programs; and enacting peer teaching programs designed to empower
youth to defend themselves against the onslaught of cigarette
advertising and peer pressure.
At
present, the organization is seeking grants and major gifts to
develop and implement its programs. Founder Patrick Reynolds'
motivational talk, Message to Youth,
has had impact on many thousands of middle school students and
teens in high school.
Or mail your tax-deductible
gift to
Foundation for a Smokefree America
PO Box 492028 Los Angeles California 90049-8028
Americans
for Nonsmokers' Rights is
actively lobbying for clean indoor air for everyone. They're an
eminently worthy group, and played a significant role in the battle
to pass clean indoor air laws around the nation, educate children
and youth about smoking and spit tobacco, and much more. Support
their group with whatever membership level you can afford, and
receive their excellent newsletter. Their web address is http://www.no-smoke.org.
The
corporate watchdog group INFACT launched its own campaign against the Big Tobacco.
Policy, of course, is what lawmakers create as they draft proposed laws in our Congress, State Legislatures, and local City Councils. The Substance Abuse Policy Research Program (SAPRP) funds substance abuse policy research that will further laws to reduce the harm caused by the use of alcohol, tobacco, and drugs in the United States.
ASH is devoted to protecting the health of nonsmokers as well as their
rights, and to taking legal action against smoking in the workplace
and much more. They can be found on the net at http://ash.org/
NO BUTTS, NO LITTER, PLEASE!
Nobutz.com is a resource for anyone who's tired of seeing cigarette butts
littering up the sidewalk and landscape. In addition, there you
can buy hats and T-shirts with various no butz messages.
Ending The Tobacco Holocaust
Published in 2007 and written to be understood by the layman, this book offers clarity and insight into today's tobacco wars. Its hopeful conclusion offers several approaches to resolving the problem. Click here for more info, or to order a copy.
This
excellent do-it-yourself program captivates young children. "The
tale of Samantha Skunk: Why Smoking Stinks" is a program
that brings peer student leaders to classrooms as lovable magenta
skunks. They connect with the children by reading to them from
a jumbo-sized book, dressed as Samantha Skunk.
This
unique program is one of the first to bring preschool and primary
school children an anti-smoking message they can easily remember.
Samantha's creator Bill Scott will provide the purple skunk costume,
and an oversized book and tape to train the young presenters.
The costume and materials can be rented for two weeks for $200,
or purchased outright for $1000.
An
in-depth site from the American Lung Association, featuring
"Smoke Free Class of 2000," where students can
get information they need to take a stand on the tobacco
issue.
Here's
a great online source for tobacco intervention and cessation programs
for teens. Their tobacco intervention and cessation curricula
meets CDC guidelines, is research based, and is award winning.
Activist Jack Cannon's website, Tobacco
Industry Information, has links to lots of great web
pages, all related to tobacco issues. You'll find up-to-the-minute
information on current tobacco stories, plenty of photos
and art, and much more. The actual address is: http://www.gate.net/~jcannon/tobacco.html#top
THIS LANDMARK BOOK for the very young communicates, in
a colorful and compelling way, the dangers of cigarette
smoking and tobacco addiction. It bares the truth about
things children will never see in cigarette and tobacco
ads, and sheds light on the people who make it all possible
-- the tobacco companies and the government. (From Foreword
by Patrick Reynolds)
The
Tobacco Directory
The Tobacco Directory offers a comprehensive index
of tobacco related news, books and web resources.
Get the Gear...
Posters, t-shirts, buttons, hats and more!
State
of Health Products has a great array of award winning, ultra cool anti-tobacco
ID Tags, t-shirts, posters, mouse pads, lanyards, buttons,
magnets, gifts and more. Check it out!
How
you can search
the tobacco company documents
The
London School of Hygiene and Tropical Medicine has written
an excellent guide on how to search tobacco industry documents -- and
the Legacy National
Tobacco Documents Library now offers over 4 million
documents online.
The
Lawsuits
A bit of perspective
Recently
we’ve seen multi-million dollar awards to single smokers, a $200
billion settlement with 46 States, and a new Federal lawsuit under
consideration. Key question: shouldn't smokers be accountable
for the disease they bring on themselves by smoking? Mr. Reynolds
responds, "Of course they should. But does that mean we should
let the tobacco industry go unaccountable for its part in the
problem?
"Even
before the damaging documents provided by the whistleblowers came
to light, one court held the smoker 60% responsible and the tobacco
company being sued 40% liable. When solid evidence was introduced
that the tobacco industry knew all along that its products were
addictive and caused death, and were targeting youth in their
ads, the balance of liability shifted toward Big Tobacco."
Your
potential lawsuit against the tobacco industry
Resources for becoming a plaintiff
Potential
plaintiffs may contact the Tobacco Trial Lawyers Association,
which has a national network of lawyers who represent plaintiffs
in tobacco litigation. Their website is www.ttlaonline.com.
Another
resource is the Tobacco Control Resource Center (TCRC), located
in Massachusetts, 617-373-2026. This center has a litigation referral
section that specializes in linking plaintiffs with tobacco law
attorneys, based on location and other needs. The litigation section
on TCRC's website is www.tobacco.neu.edu/litigation/referrals.htm.
A short history of the $246 billion
Settlement between the States and Big Tobacco
"The
good news is that in April 1999, all outdoor tobacco billboards
were taken down for good. Starting in 2000, the use of cartoon
characters, and "gear" like T-shirts and baseball hats
sporting tobacco logos, also came to an end.
"The
four States who settled first -- Florida, Texas, Minnesota and
Mississippi -- received a total settlement of $40 billion, proportionally
more than the remaining States later received. Each of the first
four agreed to put a significant portion of their settlement money
into anti-tobacco counter-advertising, cessation, and school-based
tobacco education and prevention programs. Many of their early
counter ads attacked the tobacco industry, as California's pioneering
ad campaign had done.
"Florida's
tobacco prevention campaign resulted in the most successful effort
ever. By early 2000, there had been a 50% reduction in middle
school smoking in Florida as a result of their well-funded program.
Republican Senator John McCain, who was in the news in April,
2001 for bucking his own Party and championing his landmark campaign
finance reform bill, in 1997 introduced another visionary bill
before Congress. It would have settled all the remaining States'
lawsuits against Big Tobacco.
McCain's national tobacco settlement bill would have awarded more
money, and also contained more teen tobacco prevention money,
and stronger limits on tobacco advertising than were later agreed
to by the States.
But
it also would have granted Big Tobacco immunity from all future
class action suits.
A little noticed fight broke out at the highest levels of the
anti-smoking movement, with the American Lung Association one
side, siding with the more outspoken advocates, and the American
Cancer Society on the other. The Lung Association objected to
giving Big Tobacco any form of immunity from future lawsuits;
the Cancer Society was willing to accept immunity in exchange
for the huge concessions on advertising which McCain's bill contained.
Another concern many had was that the legislative branch of government
was clearly overstepping its Constitutional boundaries, and interfering
with the judicial branch. Congress had done next to nothing to
regulate tobacco for 30 years, and now they were going to interfere
with the courts, where real progress was being made against Big
Tobacco.
Pressure built as anti-smoking advocates, including Senator Ted
Kennedy, moved to increase the amount of money the tobacco industry
would have to pay. Finally, the bubble burst. One tobacco company
withdrew from the negotiations, claiming the money requirements
would bankrupt them.
Not surprisingly, the coup de grace to McCain's tobacco
settlement bill was administered by his own Republican leadership.
Both Trent Lott and Newt Gingrich had been consistent protectors
of Big Tobacco, and both were always grateful for the tobacco
companies' enormous campaign contributions to their party. In
recent years, 80% of Big Tobacco's political donations had gone
to Republicans. It came as no surprise that Gingrich and Lott
found some obscure procedural rules, and used them to effectively
kill the bill. McCain's Tobacco Settlement Deal was dead.
Now that there would be no national deal, the States' attorneys
general held a series of intense meetings behind closed doors.
Anti-smoking advocates complained loudly that they had been mostly
excluded. Finally, in late 1998, the remaining 46 States signed
what became known as the Master Settlement Agreement (MSA).
The MSA did create a national foundation for tobacco education,
the American Legacy Foundation in Washington DC. But only $1.45
billion went into it, an amount less than 1% of the total settlement.
Although the income from the national foundation is now about
$300 million per year, the tobacco industry spent $5 billion on
advertising in 1998, and a similar amount in prior years. Then
in 1999, they increased it to an astounding $8 billion! Much of
that went to keep countertop displays on countertops in grocery
and convenience stores. (See www.tobaccofree.org/children.htm.)
Florida has cut middle school smoking by 50%. These programs work
effectively, but only when they are well funded. More of the Tobacco
Settlement should also be used to help make up the enormous gap
between the $8 billion the tobacco industry spends annually on
cigarette advertising, and the $300 million the American Legacy
Foundation has to work with annually.
In summary, it's critical that the States now allocate more funds
for tobacco prevention and education. 99% of the settlement money
simply went into each State's general fund, without any requirement
to allocate dollars for the kind of tremendously successful youth
tobacco prevention programs implemented in Florida. Our next task
is to convince our legislators of this need, and that these programs
really do work.
In 2000, the American Legacy Foundation began running some hard-hitting
ads on national TV. In one TV spot, 'Body Bag,' 1200 body bags
were piled up outside a tobacco company's headquarters in NYC,
to show tobacco executives what just one day's US death from smoking
might look like.
The Campaign for Tobaccofree Kids reported that as of April, 2001,
only 17 States have allocated a substantial portion of their Settlement
funds to provide tobacco education and cessation programs, according
to CDC recommended guidelines. Few have exceeded the CDC's minimum
recommended amounts.
The
current details of which States are spending money on tobacco
education and prevention, as well as a current State by State
status report, may be found at the web page, http://www.tobaccofreekids.org/reports/settlements/.
Why did the Attorneys General accept a weaker than necessary Settlement
Agreement with Big Tobacco? One sad but possible answer is that
many had an eye on the tobacco industry's campaign donations for
their future political races -- a race for Governor here, a Senate
seat there.
In agreeing to the MSA, tobacco industry attorneys may have considered
that the national foundation might make it appear to State legislators
as though enough funding for tobacco prevention and education
had already been allocated. In addition there is a mistaken presumption
among many politicians that tobacco education programs don't work.
However, let us remember that follow up surveys prove that the
Florida programs have resulted in a 50% reduction of middle school
smoking.
Meanwhile, the tobacco companies have continued an unprecedented
binge of contributions to politicians. Sadly, this will no doubt
prevent many States from allocating further settlement funds for
tobacco education programs. Strong campaign finance reform will
do much to correct this problem.
These are the primary reasons that so many States have set aside
only a fraction of the funds needed to duplicate Florida's success.
With patience and persistence, however, and with the passage of
strong campaign finance reform, advocates can begin to change
legislators' minds about tobacco prevention programs.
These programs work. It's just a question of seeing to it that
our legislators be presented with the existing scientific proof
of this. If lawmakers are shown the existing evidence that these
programs work, elected officials will have a clear and pressing
mandate to fulfill the promise made by all the States in the beginning.
While their lawsuits were still in progress, States vowed to use
a substantial portion of any Settlement money to prevent youth
from becoming addicted to tobacco. For a majority of States, it
is a promise still waiting to be kept. Sadly, the real losers
here are our children.
April, 2001: President Bush's proposed budget
de-funds the Federal goverment's lawsuit against Big Tobacco
In
April, 2001, President Bush's proposed budget drastically cut
funds for the Justice Department's lawsuit against the tobacco
industry. This may result in a $100 billion savings to Big Tobacco.
Medicare and Medicaid are paid 50-50 by the States and the Federal
government. Now that the States have recovered $246 billion through
their settlement, there is a clear legal precedent for the Federal
government to recover its share as well.
It may even be unconstitutional for the executive branch of government
to interfere so blatantly with the judicial branch. It's the court
system, not Congress, which enabled those who fight tobacco to
make their greatest progress.
Many anti-smoking advocates saw Bush's move as a brazen protection
of Big Tobacco. Bush has hired several people who have worked
closely with the cigarette industry, like chief political strategist
Carl Rove. While many were dismayed, few in the tobacco control
community were very surprised.
According to Common Cause, the tobacco companies gave over $5.37
million in campaign donations in 1999 and 2000 -- with $4.7 million,
or 88%, going to Republicans. Is it really just a coincidence
that Bush drastically cut the funding of the Federal lawsuit against
Big Tobacco? No corporation gives away millions of dollars without
a good reason. Department of Justice lawyers reported they would
need $57 million to continue, but Bush is offered just $1.8 million.
In truth, this budget point, if adopted, would mean the end of
the Federal lawsuit.
The best remedy here is strong, uncompromising campaign finance
reform. The McCain-Feingold bill has been passed by the Senate,
but it now faces a major battle in the House.
It's critically important that voters call their House Representatives,
and urge them to vote for the McCain-Feingold bill -- just as
it is, without the watering down it surely faces at the hands
of many Republican members. After all, Republicans have a big
historical advantage in fundraising, and in the past, they have
filibustered repeatedly to successfully block campaign reform.
Looking at the public perception of the tobacco lawsuits, many
people feel that smokers should be accountable for the disease
and death they bring on themselves by their choice to continue
to smoke. They should, no question.
But does that mean we should let the tobacco industry go unaccountable
for its part in causing the problem? They targeted young people
in their ad campaigns, they failed to warn of the addictiveness
of their products, and for years they claimed publicly that smoking
doesn't cause disease.
As to the 'choice' to smoke, for many, smoking is a nearly unbeatable
addiction, and there is far less choice than the tobacco companies
have suggested to their customers. Eighty percent of smokers became
addicted before reaching age 19, and cigarettes are as addicting
as heroin, according to Dr. Koop's report.
Looking at the bigger picture, it's significant that it's not
Congress who is bringing Big Tobacco to heel. It's the judicial
branch of government, and local coalitions.
For 30 years, Congress has passed no Federal workplace smoking
law, no laws making it harder for kids to buy cigarettes, no limits
on tobacco advertising, and no substantial Federal cigarette tax
increase. I believe the primary reason for this is our present
system of campaign finance and special interest lobbying.
It's ominous that corporations like Big Tobacco can acquire this
much power over our Federal government. Until recently, the court
system is our best means of ensuring that fewer of our children
become addicted to smoking. Now that Campaign Finance Reform has
passed, in March 2002, we are hopeful that things will begin to
change for the better in government.