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Contact Christine Hou
1.310.577.9828 / cell 1.310.880.1111
8117 West Manchester Ave PMB 500
Playa del Rey CA 90293
SCRIPT FOR THE TV SPOT
As Patrick Reynolds speaks, to his right we see a list scrolling upward of the 32 other states with higher tobacco taxes than California's.
Throughout the spot, we see the static title in red:
California 87 cents
List of State tobacco taxes scrolling up:
New Hampshire $1.68
New Jersey $2.70
New Mexico $1.66
New York $4.35
Rhode Island $3.46
South Dakota $1.53
Source for the State tobacco taxes quoted above is the Campaign for Tobaccofree Kids:
Did you know 32 States have tobacco taxes higher than California's?
If cigarettes cost a dollar more, fewer kids will start smoking, and more smokers will quit.
That means saving lives, and we’ll all save on future health care costs.
Big tobacco is spending $40 million to stop Prop 29. Don’t believe their ads.
Let's get our tobacco tax where it ought to be. (The title in red, 87 cents California, now changes to $1.87 California in green.)
Vote yes on 29.
We see the title Yes on 29 come on screen.
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